References

Algotech

We worked for Algotech from 2008 to 2010, and managed most of their marketing activities.

The most interesting part of working for Algotech was that we coordinated their entire Central and Eastern European marketing work. In the six countries where Algotech operated, we managed both external PR agencies and internal marketing specialists. We communicated with the executive board, and defined the overall direction of marketing and communication.

During that time we performed work in many areas. We did all the graphic design and desktop publishing work. We wrote press releases, case studies, white papers, web news, and other contents in five languages. We organized press events and helped them participate in conferences. We also revamped their website and ran a search enginge optimization project afterwards. Last but not least, we set up an online sales support system that collects leads automatically.